With my wedding and trousseau shopping happening at the speed of light, I am having bitter sweet experiences with my boutique walas. I am sure a lot of you have experienced this feeling of not having the most perfect fit for a suit piece or a fabric that you absolutely adore, isn't it? But then being an internet baby, I always get a high on coming across brands online that offer customized stitching and fit. I have done it before, (remember my roka suit?) and I did it again for a gorgeous piece for my trousseau from Label KEYUS. What I love about them is that they offer classic designs with understated elegance and their fit, well it's their winning point I say!
Started by two women, Khushboo Jajodia a Computer Engineer and Partner at Keyus and Kunika Poddar an MBA who is also a partner at Keyus, the girls are bringing in traditional embroidery forms and giving them a completely contemporary feel to perfection.
I came across their brand while looking for a stylish yet a very wearable piece to add to my trousseau for my big wedding and I won’t lie but I was overwhelmed to see their modish designs that reflect the essence of a modern Indian girl or a woman if I may say so! There collection represents a variety of concept suit styles, dreamy designs, floral patterns, boho drape ensembles, embroidered shirts and a lot more. Coming back to the label, both the girls aspire to play of understated glam with their statement making pieces.
Now here's the best part, I ordered this suit online and not even once did I get into a call with the ladies. We exchanged emails and I shared my measurements with them that I took at the local boutique. The entire process of selection of the design, understanding the fabric was rather effortless and the turn around time was lesser than 2 weeks. I was little apprehensive of going in for online stitching and customization (at-least lesser than my mom) but when I tried on the garment, I felt it the best decision ever. The fit was perfect and so was the piece. I love the bright bursts of colours on my dress and I just can't wait to wear it post wedding :)
Well, because I love this whole customization and their design process, I have collaborated with Keyus to host a giveaway for you all.
1. Follow Keyus on Instagram
2. Check out their collection, pick your favourite design by browsing through their pictures on Insta or their website and share which outfit you like the best, by dropping a comment below in this post or on their Instagram page by tagging me (@Guiltybytes).
*The contest ends on 15. July. 2016